BUSINESS
SEMINAR – Wednesday 8 April 16:00 -16:45
Title:
How dynamic is
your innovation process? A dynamic portfolio management approach.
Bob
Hunt, Ph.D
Associate
Professor and Director
Centre
for Management Innovation and Technology
Macquarie Graduate School of Management, Macquarie University, Sydney, Australia
Abstract:
How do organisations
manage their investments in innovation projects in a dynamic competitive
environment? How do they achieve a balance of day-to-day innovations and
breakthrough innovations to establish sustainable competitive advantage? These
questions represent some of the primary challenges organisations face when
developing new products and services in a continuously changing landscape.
Technological change, increasing competition, new regulations and resource
constraints can jeopardise the progress and success of innovation projects.
Dynamic portfolio-level innovation processes are helping some organisations
address these challenges.
Bob has recently overseen
the completion of an in-depth study of the innovation processes used by some of
Australia’s leading innovators. Bob will outline the dynamic portfolio-level
approaches that are being used in both service- and manufacturing-based
industries. He will show how innovation processes can be designed to allow
organisations to respond to changes in the environment. He will also highlight
the role of top management in developing a culture that supports the process.
Successful organisations develop their innovation processes over time,
incorporating feedback and making ongoing adjustments to the processes to suit
their needs. They use a portfolio-level perspective for decision making that
enables them to monitor the balance between project types and to implement
changes when required. The process also helps to determine the appropriate
level of firmness and flexibility for each project or situation.
To illustrate a dynamic
project portfolio management approach to innovation, Bob will take you on an
“idea’s journey” through the process. This journey will track an idea as it
progresses through the innovation process, highlighting the organisational
structures that support the process, the methods used and the decisions made
along the way. Bob will also discuss some of the challenges organisations face
and highlight the role of culture and commitment in the successful
implementation of an innovation process.
Biography:
Bob Hunt

Bob Hunt is Associate Professor in
Management and Director, Centre for Management Innovation and Technology at Macquarie University’s Graduate School of Management, with campuses in Australia and Asia. In the MGSMs Post Graduate Diploma, Master of Management, and MBA programs, Bob
lectures in Operations Management and. Project Based Management.
Bob’s current research is concerned
with shortening cycle times and improving the processes of innovation, strategy
and operations so that organisations become more flexible and responsive to
stakeholder needs in today's increasingly turbulent global business environment.
Bob has published more than 50 papers, books, management monographs, videos and
case studies. In 2002 Bob was awarded the prestigious Akao prize for his
contributions to the development and dissemination of Quality Function
Deployment (QFD), which provides a strong framework for innovation as well as
for strategy development and implementation.